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Resurgence of QR Codes and Why This Matters for Your Marketing

Posted by Taylor White on 13 Aug, 2021

Prior to the COVID-19 pandemic QR codes seemed a bit silly or superfluous. QR codes were in worldwide use before the dawn of the new millennium, but never really took off in the U.S. because they required an app to do the scanning and many ...

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Digital Marketing

Core Web Vitals Explained

Posted by Taylor White on 4 Aug, 2021

Google will complete an algorithm update by the end of August 2021 that will incorporate new user experience (UX) metrics into its page expe...

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Website Design

5 Essential Social Media Marketing Tips Your Brand Should Focus On

Posted by Taylor White on 28 Jul, 2021

adWhite Five Essential Social Media Marketing Tips Icons for Social Media Platforms

There may have been a time when you could afford to delegate your neglected social media marketing to the summer intern and hope they came u...

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Social Media

Gated vs. Ungated Content: What is Right for Your Business

Posted by Taylor White on 20 Jul, 2021

adWhite marketing gated or ungated content decision photo of locked gate

Google inbound marketing trends and you might believe that “gated content is dead” or at least quickly becoming as obsolete as landlines, DV...

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Inbound Marketing, Content Marketing

Digital Marketing Threw Creative Agencies a Lifeline During Pandemic

Posted by Taylor White on 15 Jul, 2021

adWhite Digital Marketing Offers a Lifeline Blog Digital Marketing Scrabble Tiles

The COVID-19 pandemic dealt an economic blow to creative agencies across the board, but a new industry report says full-service firms that w...

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Inbound Marketing, Content Marketing, Digital Marketing

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Blog

Resurgence of QR Codes and Why This Matters for Your Marketing

Core Web Vitals Explained

5 Essential Social Media Marketing Tips Your Brand Should Focus On

Gated vs. Ungated Content: What is Right for Your Business

Digital Marketing Threw Creative Agencies a Lifeline During Pandemic

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