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How Is Artificial Intelligence & Machine Learning Used in Marketing?

There's no mistake that the topic of artificial intelligence has been showing up more and more in your newsfeed. It isn't just the people you are following, this technology is the hot topic everywhere and it doesn't seem to be cooling off.

The Time is Now...or is it?

Best Times to Post to Social Media: A Simple Guide

When it comes to social media, timing is everything. Though it’s important to be engaging and consistent across social media channels, if you want to optimize reach and engagement, you need to post content during the days and times that individuals are most present and using these channels. Below, we’ve put together a simple guide with the best days and times to post to social media by channel.

8 Benefits of Marketing Automation Software

If you’re considering implementing marketing automation software to increase your organization’s efficiency, you’re certainly not alone. Use has skyrocketed in recent years. According to Marketing Tech Blog, over the last 5 years the marketing automation industry has grown from 225 million to over $1.65 billion, with over 142,000 businesses using marketing automation software such as HubSpot, Marketo or Pardot.


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