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Influencer Marketing: Who's Influencing Who & Why It Matters

Posted by Taylor White on 25 Oct, 2017
Chances are, if you follow anyone on social media then you have been influenced at least once or twice to try something. It could have been by someone you follow on Facebook, Instagram, SnapChat, YouTube, or any other social media platform....
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Influencer Marketing

The Importance of Sales and Marketing Alignment

Posted by Taylor White on 23 Oct, 2017
The vitality and success of a business depend on having effective marketing and sales teams. Companies look to their marketing team to resea...
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Why Content Is More About Quality Than Quantity

Posted by Taylor White on 20 Oct, 2017
Hand with marker writing the word Quality.jpeg
It seems that Twitter, Facebook, YouTube and Instagram are inundated with copious amounts of new content every single day. Although more is ...
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Content Marketing

Video Marketing: Today's Necessity

Posted by Taylor White on 17 Oct, 2017
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Adopting video into your marketing campaign is no longer a fancy addition. Today's users prefer to engage with this kind of content over any...
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How to Respond to Negative Customer Reviews on Social Media

Posted by Taylor White on 18 Sep, 2017
Negative reviews
Our clients ask us about this from time to time. Thankfully for many of our clients it's a rare occurence to get a negative review, but they...
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