Cloud-based customer relationship management (CRM) platform HubSpot continues to play a crucial role in helping companies shift to doing business in a digital-world, and as a result has seen its stock price and valuation skyrocket in the last year.
The 15-year-old Cambridge, Massachusetts brainchild of two MIT students, HubSpot has seen its slow and steady rise go meteoric since the COVID-19 pandemic hit with the company’s stock price jumping from under $200 a share to $500 in May 2021.
At times it can seem like LinkedIn’s role in the social media world is to play the adult stuck at a birthday party full of screaming kids at a Chuck E. Cheese.
Admittedly, we all can enjoy a good dive into a colorful ball pit when younger, but somebody must pay the bills and drive the tired troops home at the end of the night.
The COVID-19 crisis has not only changed the business landscape in the near-term, but there will be long-lasting implications with a new IDC white paper concluding that customers will continue to expect digital-first experiences even after the pandemic has faded.
The white paper, “The HubSpot Ecosystem: Nearly $19 Billion in New Opportunity Ahead”, says HubSpot’s partner agencies are “uniquely positioned to provide software and services needed for scaling companies to adapt to doing business in an increasingly digital-first world”.
Even if you know that the golden rule of SEO is that content is king, you may overlook the importance of user-generated content (UGC).
How important is UGC to your website’s search engine optimization? Search Engine Land calls UGC “the secret SEO weapon.”
When it comes to inbound marketing it is hard to find a better all-in-one platform than HubSpot.
The friendly software gives marketers and web developers tools to handle everything from CMS to CRM to Analytics to SEO to Chat to Email Marketing and many more features.
