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Instagram: Photo-Sharing App to Key Platform; What Brands Need to Know

If your lasting impression of Instagram is of carefully cropped shots of amazing sunsets, exotic locales, sizzling celebrities, scrumptious food, and good doggos, then you need to check the app out again. “While the app was initially meant ...
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TikTok Influencers Provide Brands A Powerful B2C Marketing Channel

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TikTok, launched on the world stage less than three years ago, has become a go-to marketing channel for B2C brands, especially those looking...
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Leverage the Impact of Social Media

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You may have read Taylor’s post on how adWhite started out as a “full-service” advertising agency and transitioned into an Inbound Marketing...
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The Evolution of the Agency Model

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You may have read Taylor’s post on how adWhite started out as a “full-service” advertising agency and transitioned into an Inbound Marketing...
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Inbound Marketing FAQs

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Hopefully you've been hearing the buzz about Inbound Marketing, and you know that attract-convert-close-delight isn't a dating metaphor! Her...
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