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How Social Media is Shifting Sales and Business

Posted by Taylor White on 23 Jun, 2023
Social media is fundamentally reshaping the way businesses promote their products and connect with customers. Even before the COVID-19 pandemic, social media wielded a significant influence on consumers' purchasing habits.
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Topics

Influencer Marketing, Social Media, Marketing Strategy

TikTok: The Sound of Gen Z Using Social Media over Search Engines

Posted by adWhite Marketing Team on 5 Dec, 2022
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Leave it to Gen Z, the world’s first truly digital native generation, to rewrite the rules about social media, search engines and how we dis...
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Topics

Influencer Marketing, Social Media, Google, Facebook

Pro Tips for Social Media Marketing on Instagram

Posted by adWhite Marketing Team on 10 May, 2022
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Instagram now boasts 1.3 billion users worldwide, making social media marketing on the platform a must for businesses of all sizes, from Wal...
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Topics

Influencer Marketing, Social Media

Instagram: Photo-Sharing App to Key Platform; What Brands Need to Know

Posted by Taylor White on 12 Jul, 2021
adWhite marketing's need to know about Instagram phone showing Instagram logo
If your lasting impression of Instagram is of carefully cropped shots of amazing sunsets, exotic locales, sizzling celebrities, scrumptious ...
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Topics

Influencer Marketing, Social Media

TikTok Influencers Provide Brands A Powerful B2C Marketing Channel

Posted by adWhite Marketing Team on 22 Mar, 2021
Image of TikToc graphic on phone screen.
TikTok, launched on the world stage less than three years ago, has become a go-to marketing channel for B2C brands, especially those looking...
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Topics

Influencer Marketing, Social Media
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