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Make Sure Your Email Marketing is Clicking: CTR is a Key Metric

Posted by Taylor White on 5 Oct, 2020
Designing an effective email marketing campaign is a bit like being a homebuilder as both require a structurally-sound foundation if you hope to achieve success. A home foundation, while a necessary anchor, does not define your outcome as a...
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Topics

Email Marketing

Now is the Time to Improve Your Online Presence

Posted by Taylor White on 17 Jul, 2020
In the early days of the COVID-19 pandemic, when most of the United States was under some sort of stay-at-home order, businesses hoped that ...
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Topics

Content Marketing, Small Business Marketing, Email Marketing, Digital Marketing

Email Shows Its Resiliency During COVID-19 Pandemic

Posted by Taylor White on 14 Jul, 2020
In the nearly 50 years since computer engineer Ray Tomlinson sent the first true email, a test message to himself, certain technology pundit...
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Topics

Email Marketing, Inbound

Dark Mode in Email Clients

Posted by Juan Olvera on 3 Oct, 2019
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Dark mode has come to email clients. I first noticed it in my iPhone on Outlook. It's a feature I have been wanting to use in my phone since...
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Topics

Email Marketing

Common Sense Communication Skills

Posted by Katie Clymer on 14 Jan, 2019
Closeup portrait aggressive, mad, frustrated angry woman yelling on phone isolated white background. Negative human emotion, facial expression, feeling, reaction. Communication, conflict resolution
It’s Friday afternoon and you are ready to hit the door and start your weekend then your phone buzzes and you take a peek and it’s a text fr...
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Topics

Email Marketing
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