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Social Media Trends for 2023: How Small Businesses Can Land Customers

If you love analogies then you will surely fall hook, line, and sinker for the similarities between fishing and marketing. “In marketing, like fishing, we have to figure out what type of fish we want to attract, understand where they are sw...
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What is the Metaverse and What Does it Mean for My Small Business?

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Before Oct. 28, 2021, talk of the metaverse was mostly confined to “Ready Player One” fanboys and “Second Life” residents. On that day, howe...
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Zoom Calls: “To Wait or Not to Wait” & Other Online Meeting Etiquette

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We live in a “Zoom World” where many interactions we previously had face-to-face such as client meetings, sales calls, and job interviews ar...
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GoDaddy: Hack Exposes Customer Data of 1.2 Million WordPress Users

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While most of the country was getting ready for Thanksgiving, GoDaddy, one of the biggest web hosting providers in the world, notified the S...
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Five Free Digital Marketing Resources for Small Business Owners

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As a small business owner, you’re constantly juggling all the hats as you manage, and likely perform, many business operations. If one of yo...
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