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Social Media Marketing Terminology Breakdown: A to Z

You could argue that in the past decade “social media usage” went from the “cool kids” to all kids, to their parents, to their grandparents, and to just about everyone else in the world.
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DOJ's Lawsuit Against Google: What It Means for Advertisers

Uncle Sam vs. Big Tech
The Department of Justice, and eight U.S. states including California and New York, sued Google in January for allegedly monopolizing digita...
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TikTok: The Sound of Gen Z Using Social Media over Search Engines

TikTok logo on mobile phone screen
Leave it to Gen Z, the world’s first truly digital native generation, to rewrite the rules about social media, search engines and how we dis...
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Is the 👍 Really Dead? And Other 🔥 Emoji Questions You Have!

Emojis
If you were 😢 in your ☕ because you heard that the 👍 emoji was “canceled” then you can relax the next time you text or email … but, beware...
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What is the Metaverse and What Does it Mean for My Small Business?

person creating an avatar
Before Oct. 28, 2021, talk of the metaverse was mostly confined to “Ready Player One” fanboys and “Second Life” residents. On that day, howe...
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