Blog

Content Marketing Not Working? Try This Instead.

Posted by Becca McPhail on 8 Jun, 2021

From classic blogs to Reels and Stories, there is an obvious focus on content marketing right now. If you’re not regularly creating and posting content, it’s unlikely you’ll get noticed by new prospects and even, dare we say, likely that yo...

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Content Marketing

Go Beyond the Static Image and Clever Copy on Social Media

Posted by Becca McPhail on 20 Apr, 2021

A picture may be worth a thousand words, but social media has taken images to the next level. While a classic picture/copy combo will foreve...

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Social Media

New Social Media Channels - Early Adopt or Wait?

Posted by Becca McPhail on 5 Apr, 2021

phone screen with 4 social media apps showing

My husband recently got invited to join Clubhouse; the voice based social network. While I’m not typically an early adopter, I did enjoy the...

Topics

Social Media, Digital Marketing

Why Repurposing Content Should Be Part of Your Strategy

Posted by Becca McPhail on 20 Feb, 2021

Man peering from behind a white wall with hand over his mouth.

As you probably already know, regular updates to your website and social media channels help position you as an authority in your field, bot...

Topics

Content Marketing

4 Tips for Your Virtual Trade Show Booth

Posted by Becca McPhail on 25 Jan, 2021

For many industries, especially in the B2B community, trade shows were the backbone of networking and sales. They offered a unique opportuni...

Topics

Inbound Marketing, marketing strategy

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Blog

Content Marketing Not Working? Try This Instead.

Go Beyond the Static Image and Clever Copy on Social Media

New Social Media Channels - Early Adopt or Wait?

Why Repurposing Content Should Be Part of Your Strategy

4 Tips for Your Virtual Trade Show Booth

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