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Facebook Business Pages: Managing Page Roles & Requesting Access

Many business owners struggle with the idea (and the actual process) of having a Facebook page for their business. Some may think that Facebook pages are only useful for certain types of businesses or industries - or only important to certa...
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In Defense of the Hashtag

Hashtag symbol designed in lights
The marketing world moves fast. When it comes to trends and best practices it can be overwhelming to keep up. That’s probably why you hired ...
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Marketing Research Done Right - Getting to Know Your Audience

When you are thinking of conducting market research for your company, it’s important to do it the right way. You may fondly reflect on resea...
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3 Common Misconceptions About LinkedIn

Happy birthday LinkedIn! After 17 years this platform has continued to grow exponentially. After reaching 100,000 members in its first year,...
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5 Quick Ways to Upgrade your Online Marketing

2020 has gotten off to a rough start for everyone.  Who would have thought at the start of the year that the United States would be issuing ...
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