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Go Beyond the Static Image and Clever Copy on Social Media

A picture may be worth a thousand words, but social media has taken images to the next level. While a classic picture/copy combo will forever be a staple, these days most influencers and brands are mixing these up with alternate, non-static...
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New Social Media Channels - Early Adopt or Wait?

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My husband recently got invited to join Clubhouse; the voice based social network. While I’m not typically an early adopter, I did enjoy the...
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Nextdoor Platform Connects Neighbors, Businesses During Pandemic

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In the era of social distancing brought on by the COVID-19 pandemic, Americans are increasingly turning to the Nextdoor platform to connect ...
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TikTok Influencers Provide Brands A Powerful B2C Marketing Channel

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TikTok, launched on the world stage less than three years ago, has become a go-to marketing channel for B2C brands, especially those looking...
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The Best Time to Post on Social Media in 2021

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Creating content to post on your company’s social media is only half the battle – knowing when to post is essential to social media success!
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