Blog

Social Media Verification: Should Your Brand Seek the Checkmark?

Posted by adWhite Marketing Team on 19 Apr, 2023

Social media verification used to be straightforward: a business or brand proved it was authentic, unique, and notable and then it received what was typically a coveted blue check mark.

Topics

Social Media

DOJ's Lawsuit Against Google: What It Means for Advertisers

Posted by Taylor White on 21 Feb, 2023

The Department of Justice, and eight U.S. states including California and New York, sued Google in January for allegedly monopolizing digita...

Topics

Social Media, Digital Marketing, Google, Facebook

Social Media Trends for 2023: How Small Businesses Can Land Customers

Posted by adWhite Marketing Team on 6 Jan, 2023

If you love analogies then you will surely fall hook, line, and sinker for the similarities between fishing and marketing. “In marketing, li...

Topics

Inbound Marketing, Small Business Marketing, HubSpot, Social Media

TikTok: The Sound of Gen Z Using Social Media over Search Engines

Posted by adWhite Marketing Team on 5 Dec, 2022

Leave it to Gen Z, the world’s first truly digital native generation, to rewrite the rules about social media, search engines and how we dis...

Topics

Influencer Marketing, Social Media, Google, Facebook

Is the 👍 Really Dead? And Other 🔥 Emoji Questions You Have!

Posted by adWhite Marketing Team on 4 Nov, 2022

If you were 😢 in your ☕ because you heard that the 👍 emoji was “canceled” then you can relax the next time you text or email … but, beware...

Topics

Social Media, Facebook

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Blog

Social Media Verification: Should Your Brand Seek the Checkmark?

DOJ's Lawsuit Against Google: What It Means for Advertisers

Social Media Trends for 2023: How Small Businesses Can Land Customers

TikTok: The Sound of Gen Z Using Social Media over Search Engines

Is the 👍 Really Dead? And Other 🔥 Emoji Questions You Have!

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