Marketing Insights

Posted by Morgan Tate on December 4, 2020

Instagram started in 2010 with only a handful of users. Soon it became the number-one photography app, gaining 100,000 users in only one week, and then increasing to 1 million users in just two ...

Posted by Becca McPhail on November 2, 2020

In 2010, people were crazy for the original Angry Birds game, participating in planking challenges, and shocked by the Lost series finale. Thankfully, 2010 also brought us the launch of the now ...

Posted by Morgan Tate on September 15, 2020

Many business owners struggle with the idea (and the actual process) of having a Facebook page for their business. Some may think that Facebook pages are only useful for certain types of businesses ...

Posted by Becca McPhail on July 1, 2020

The marketing world moves fast. When it comes to trends and best practices it can be overwhelming to keep up. That’s probably why you hired (or are considering hiring) a dedicated team of marketing ...

Posted by adWhite Marketing Team on June 5, 2020

When you are thinking of conducting market research for your company, it’s important to do it the right way. You may fondly reflect on research projects in school. While times may have changed a bit ...

Posted by Becca McPhail on May 5, 2020

Happy birthday LinkedIn! After 17 years this platform has continued to grow exponentially. After reaching 100,000 members in its first year, LinkedIn now has 630 million users. Yet this social media ...