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hand holding iPhone with Instagram on the screen

Instagram Best Practices

Posted by Morgan Tate on 4 Dec, 2020

Instagram started in 2010 with only a handful of users. Soon it became the number-one photography app, gaining 100,000 users in only one week, and then increasing to 1 million users in just two months. It went on to be bought by Facebook fo...

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Social Media

Instagram: an Indispensable Element of Inbound Marketing

Posted by Becca McPhail on 2 Nov, 2020

iPhone with Instagram icon on the screen

In 2010, people were crazy for the original Angry Birds game, participating in planking challenges, and shocked by the Lost series finale. T...

Topics

Inbound Marketing, Social Media

Facebook Business Pages: Managing Page Roles & Requesting Access

Posted by Morgan Tate on 15 Sep, 2020

iPhone sitting on a glass table next to a laptop keyboard

Many business owners struggle with the idea (and the actual process) of having a Facebook page for their business. Some may think that Faceb...

Topics

Social Media

In Defense of the Hashtag

Posted by Becca McPhail on 1 Jul, 2020

The marketing world moves fast. When it comes to trends and best practices it can be overwhelming to keep up. That’s probably why you hired ...

Topics

Social Media, Digital Marketing

Marketing Research Done Right - Getting to Know Your Audience

Posted by adWhite Marketing Team on 5 Jun, 2020

When you are thinking of conducting market research for your company, it’s important to do it the right way. You may fondly reflect on resea...

Topics

Social Media, Marketing Strategy

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Blog

Instagram Best Practices

Instagram: an Indispensable Element of Inbound Marketing

Facebook Business Pages: Managing Page Roles & Requesting Access

In Defense of the Hashtag

Marketing Research Done Right - Getting to Know Your Audience

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