Blog

Sarah Tsai

I am a passionate innovator who helps companies develop their growth strategies. With over 15 years of industry experience, I utilize my multidisciplinary background connecting the dots between new technology, industry best practices and content marketing. Find me on LinkedIn.
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Recent Posts

Online Marketing Raises Awareness and Produces 11+ MQLs Monthly (CASE STUDY)

Company Profile
Based in Southeast Texas, Mobile Specialty Vehicles is a global leader in commercial specialty vehicles. MSV are true pioneers in the specialty and recreational vehicle industry with roots that began in the early 1950s. Building state-of-the-art vehicles for over 39 years, they specialize in rescue, medical and command operations. These include blood collection, mammography, vision, dental, audiology, primary health care (PHC), command and SWAT among other platforms. Driven behind a greater mission, MSV is proudly serving those who serve others.

Should You Stay Connected or Unplug?

Technology has brought many wonderful things to our lives — connecting with long-lost friends, being able to stay in touch with people miles away, shopping, re-ordering supplies, getting notices on events and what's happening near us … etc. The list is endless. Just as I might have a hard time imagining what life was like without a dishwasher or laundry machine for my grandparents, my children will no doubt wonder how people survived without WiFi and having access to information at their fingertips at all times.

Sales Enablement Tools You Can’t Live Without

The days of door-to-door knocking or spending millions to buy a Super Bowl commercial as a sales best practice are OVER. These are the five essential sales tools for a modern salesperson.

Extra! Extra! Read All About How We Consume News Today!



Starting in the mid-19th century United States, newspaper street vendors would shout "Extra! Extra! Read all about it!" when selling an Extra edition, also referred to as a Special edition.

This is the sensational news or event that arrived too late for the regularly scheduled print edition. This could include events such as the announcement of war, the assassination of a public figure, or even new developments in a popular trial. 

Cloud-Based Tools I Use Daily

Everyone has heard about the cloud I'm sure. Even if you don't understand it, it's likely that you use it or tools that are within the cloud daily. I use HubSpot daily and I have for the past several years. HubSpot is sales and marketing software — actually a full platform — that helps me manage my online activities for my clients. These activities include website updates, social media creation and distribution, blogging and much more.

Recently I was reading the Forbes Cloud 100 list and discovered several other online tools that I can't live without.