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Person drinking coffee doing a Google Search

Google Search Operators: Navigating the Internet Wilderness

Posted by Taylor White on 12 Mar, 2024
There was a time when “Googling” something was so straightforward that “Google” the noun became “google” the verb, joining the Oxford English and Merriam-Webster Collegiate dictionaries in 2006.
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Topics

Google

2023 Marketing: The Best Campaigns of the Year

Posted by adWhite Marketing Team on 6 Feb, 2024
barbie doll in a pink car
The 2024 calendar is crowded with award shows from the Golden Globes to the Emmys to the Grammys to the Oscars, each with its hoopla of red-...
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Topics

Influencer Marketing, Marketing Strategy

Social Media is Dying! (Not really! It’s Just Used Less & Differently)

Posted by adWhite Marketing Team on 4 Jan, 2024
Cemetery
You see that! All we had to do was write “Social Media is Dying!” and you had to click. It’s also not likely that this is your first “Social...
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Topics

Influencer Marketing, Social Media, Facebook

Marketing Challenges Predicted for 2024: AI, Google’s EEAT & More!

Posted by adWhite Marketing Team on 14 Dec, 2023
Challenge Concept
The calendar years may change but the marketing merry-go-round continues the same with small and medium-sized companies continually chasing ...
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Topics

Influencer Marketing, Social Media, Marketing Strategy

Should Brands Address Social Issues or is That the Third Rail of Business Today

Posted by adWhite Marketing Team on 14 Nov, 2023
Portrait of pretty young businesswoman and many question marks around
Business leaders, many of whom grew up in the era of “never discuss politics or religion in polite company”, are caught in a contentious env...
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Topics

Inbound Marketing, HubSpot
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