Blog

What Does ASAP Even Mean?

For the record, and for any of our clients or prospective clients who may be reading this: everything we do is done as soon as we can possibly do it!

I imagine this is the case with most service-oriented small businesses. I mean, we often don't get paid until the work is completed, so we do it as quickly as we can.

I Hate My Website … And The Idiots Who Designed It!

Yeah, yeah, yeah, we hear you. And we hear this all the time. This is both good for us and bad for us. It's good for us sometimes because the client's not talking about us. It's obviously bad for us when they are talking about us! But we can take it. Sometimes it is actually our fault … sometimes.

Is this how you feel? I bet it is. Unfortunately, most people do feel this way. They look at their website more than anyone else does. They usually overanalyze it more than a prospect or customer would. Plus their expectations about the website and the benefit it will provide to them is the most unrealistic.

Superb Customer Service Sets The Tone and Sets You Apart

I recently escaped for our family summer vacation. The beginning of the trip was the typical experience — stressful airport check-in and security lines, warm airplanes with a variety of scents lingering, long travel days with hungry teenagers in tow — but also lots of eager anticipation about the restful and fun days to come. Upon arrival at our hotel, we were greeted with warm, friendly faces that wanted to be sure we were taken care of from the start. I thought it was a great first impression but didn't realize how much the spirit of their customer service would extend into our stay.

HTML, WordPress or Something Else?

When talking about websites, you’ve probably heard the terms HTML and WordPress (as well as many others). What do they mean, and what are the advantages of one over the other?

An Overview of Growth-Driven Design

Your website is one of your most important marketing assets, and it's your top sales person. The aim of growth-driven design is to optimize its results — the traditional model for web design doesn’t properly address continual, impactful site improvement.