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Landing Page Optimization through Magnifying Glass

Why Landing Pages Can Increase Conversion Rates, Generate More Leads

Posted by Taylor White on 16 Nov, 2021

The humble landing page, often overlooked in a marketing strategy, is a great way for your business to increase conversion rates and generate more leads. “Since landing pages are tailored to customer interests, using them in your marketing ...

Topics

Landing Page, Conversion Rate

HubSpot Introduces New Features and Updates to Its CRM Platform

Posted by adWhite Marketing Team on 11 Nov, 2021

HubSpot’s annual marketing shindig in Boston has grown over the years from 2,800 attendees bopping to Cyndi Lauper in its inaugural year in ...

Topics

HubSpot, CRM, Inbound

9 Pitfalls That Can Kill Your Content Marketing

Posted by Taylor White on 4 Nov, 2021

Workplace with Laptop showing Landing Page with text Content Development.

The COVID-19 pandemic put a hyper-focus on content marketing as businesses seek survival in an increasingly digital-first world.

Topics

Content Marketing

More Than Just an SEO Boost, Blog Posts Can Lead to Purchases

Posted by Taylor White on 1 Nov, 2021

Consider the humble blog post: it has been around long enough that when the phrase “blog” was first coined in 1997, Mark Zuckerberg was youn...

Topics

Content Marketing

What is the Value of Having a Blog?

Posted by Morgan Tate on 18 Oct, 2021

One thing our clients ask us all the time is whether or not they should have a blog. To some people a blog seems like an unnecessary additio...

Topics

SEO, Marketing Strategy

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Blog

Why Landing Pages Can Increase Conversion Rates, Generate More Leads

HubSpot Introduces New Features and Updates to Its CRM Platform

9 Pitfalls That Can Kill Your Content Marketing

More Than Just an SEO Boost, Blog Posts Can Lead to Purchases

What is the Value of Having a Blog?

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