Dark Mode in Email Clients
Dark mode has come to email clients. I first noticed it in my iPhone on Outlook. It's a feature I have been wanting to use in my phone since I first saw it in macOS and I've been using it for a long ...
Marketing Insights
Tailored marketing that grows with your business
HubSpot Partner Day & #INBOUND19: Day 1
HubSpot’s annual INBOUND conference (and Partner Day at INBOUND) is something that we at adWhite look forward to every year. We usually attend the entire week from start to finish, but sometimes life ...
Takeaways and Random Thoughts from Inbound 2019
At the beginning of September a few of us from the adWhite team packed our suitcases and headed to Boston for Inbound 2019 + Partner Day. It was a jam-packed week full of informative sessions, talks, ...
Highlights of #INBOUND19 according to a Jaded Digital Marketer
You are reading this blog. I am assuming you already know HubSpot - a marketing automation platform for marketing, sales, customer service, and CRM software. "INBOUND" is an annual conference hosted ...
The Power of Customer Loyalty Programs
I remember when I signed up for my first customer loyalty program. It was at the urging of my husband during my checkout at a Hallmark store many years ago. I can recall them asking me to sign up and ...
UX Part 2 of 9: Information Architecture
One the main challenges for consumers today is information overload. Not only too much information, but also the integrity of available information and multiple avenues for accessing information.