If you run Facebook ads you’re familiar with Facebook’s 20% text rule – where no more than 20% of the image can have text on it. The reason for this is that Facebook conducts research to “understand how different attributes of an ad affect the ad’s performance” and their findings revealed that ads perform better when they have less than 20% text on the ad image. This makes sense, so the 20% rule is understandable, but that doesn’t make it any less of a pain when your ad image gets flagged for having too much text.
Recently we started receiving emails from Google letting us know that someone is claiming ownership of our Google My Business (GMB) profile. The emails themselves are not fake – they are valid emails from Google – however, they contain fraudulent ownership requests from scammers/bots trying to access our GMB profile.
What is the purpose of this particular scam? I honestly don’t know, but what I DO know is that it will be a big pain in the you-know-what if we lose ownership of our GMB listing that we’ve worked hard to build, optimize and gather reviews on.
Instagram started in 2010 with only a handful of users. Soon it became the number-one photography app, gaining 100,000 users in only one week, and then increasing to 1 million users in just two months. It went on to be bought by Facebook for $1 billion in 2012, and now has 1 billion monthly active users and is still growing.
The Texas Loo is a small, family-owned business based in Magnolia, Texas. They have one of the largest fleets of rental restroom trailers in the entire state. Although they are based in Texas, they provide services throughout Texas, Louisiana and Oklahoma.
Many business owners struggle with the idea (and the actual process) of having a Facebook page for their business. Some may think that Facebook pages are only useful for certain types of businesses or industries - or only important to certain generations. However, with the huge jump to all things online during the COVID-19 pandemic, it's more important than ever for every business to have a strong digital and social media presence.