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That’s The Way the (Marketing) Cookie Crumbles

You may have read that tracking cookies are dead as Google, following in the footsteps of Firefox and Safari, moves to block third-party cookies from Chrome, the world’s most popular web browser.
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Making Your Marketing Dollars Count: Where to Focus in 2022

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No business exists in a vacuum so it's paramount to know what your competitors and others in your industry are doing in terms of products, s...
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Five Free Digital Marketing Resources for Small Business Owners

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As a small business owner, you’re constantly juggling all the hats as you manage, and likely perform, many business operations. If one of yo...
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Resurgence of QR Codes and Why This Matters for Your Marketing

adWhite Resurgence of QR Codes and Why This Matters for your Marketing Image of Phone Scanning QR Code on Restaurant Table
Prior to the COVID-19 pandemic QR codes seemed a bit silly or superfluous. QR codes were in worldwide use before the dawn of the new millenn...
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Digital Marketing Threw Creative Agencies a Lifeline During Pandemic

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The COVID-19 pandemic dealt an economic blow to creative agencies across the board, but a new industry report says full-service firms that w...
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