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iOS Privacy Controls and Email Marketing Open Rates

Love it (or hate it!) is there anything more “American Pie” than email marketing? Heck, it was only a couple of years after the first ever email was composed that Digital Equipment Corporation marketer Gary Thuerk sent out an (unsolicited!)...
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That’s The Way the (Marketing) Cookie Crumbles

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You may have read that tracking cookies are dead as Google, following in the footsteps of Firefox and Safari, moves to block third-party coo...
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Making Your Marketing Dollars Count: Where to Focus in 2022

What's Your Plan with Local Search Marketing wording on Sky Background,
No business exists in a vacuum so it's paramount to know what your competitors and others in your industry are doing in terms of products, s...
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Five Free Digital Marketing Resources for Small Business Owners

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As a small business owner, you’re constantly juggling all the hats as you manage, and likely perform, many business operations. If one of yo...
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Resurgence of QR Codes and Why This Matters for Your Marketing

adWhite Resurgence of QR Codes and Why This Matters for your Marketing Image of Phone Scanning QR Code on Restaurant Table
Prior to the COVID-19 pandemic QR codes seemed a bit silly or superfluous. QR codes were in worldwide use before the dawn of the new millenn...
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