TikTok: The Sound of Gen Z Using Social Media over Search Engines
Leave it to Gen Z, the world’s first truly digital native generation, to rewrite the rules about social media, search engines and how we discover new places and products.
Marketing Insights
Tailored marketing that grows with your business
Apple Wants a Bigger Bite of Ad Dollars with Major Moves Planned
Apple became a tech giant without relying on revenue from advertising, but that has been quietly changing over the past several years and the world’s largest company by market capitalization is ...
Is the 👍 Really Dead? And Other 🔥 Emoji Questions You Have!
If you were 😢 in your ☕ because you heard that the 👍 emoji was “canceled” then you can relax the next time you text or email … but, beware, you just might be showing your age!
Don’t Make These 3 Common Web Design Mistakes
If you are like me, you have spent a lot of time this sweltering Texas summer hiding out in air conditioned movie theaters or cranking the thermostat down in the comfort of your own “movie room.”
Consistent Brand Voice & Tone Can Help Cut Through the Digital Clutter
Charles Dickens was born about 200 years too early to enjoy the pleasures of getting in Twitter fights with book reviewers and fellow authors all while posting snippets of his upcoming work to ...
Pro Tips for Social Media Marketing on Instagram
Instagram now boasts 1.3 billion users worldwide, making social media marketing on the platform a must for businesses of all sizes, from Wall Street to Main Street.