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Internet Users With Disabilities is Dramatically Increasing

Posted by adWhite Marketing Team on 16 Sep, 2021
Web accessibility is becoming an extremely important topic in our digital-first world as the number of internet users with disabilities around the globe has increased exponentially in recent years. The United Nations Convention on the Right...
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Topics

Website Design, Website Accessibility

Web Accessibility Lawsuits Against Businesses of All Sizes on the Rise

Posted by adWhite Marketing Team on 3 Sep, 2021
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Businesses across America, from Domino’s Pizza to Home Depot to Wells Fargo have been the targets in recent years of web accessibility lawsu...
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Topics

Website Design, Website Accessibility

TikTok Influencers Provide Brands A Powerful B2C Marketing Channel

Posted by adWhite Marketing Team on 22 Mar, 2021
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TikTok, launched on the world stage less than three years ago, has become a go-to marketing channel for B2C brands, especially those looking...
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Topics

Influencer Marketing, Social Media

Reaching Your Audience Through the Power of Social Media Marketing

Posted by adWhite Marketing Team on 5 Jan, 2021
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Social media has been around for only a half-generation, but for consumers it has become a daily fabric of their lives and for businesses a ...
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Topics

Social Media

Calculating Customer Acquisition Costs is Essential to Your Business

Posted by adWhite Marketing Team on 23 Nov, 2020
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If you learn anything from watching the popular ABC business reality show “Shark Tank” it's that you better know your numbers before jumping...
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Topics

Small Business Marketing, Sales & Marketing Alignment
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