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The Importance of a Blog to Your Company’s Marketing Strategy

Posted by Taylor White on 9 Mar, 2021
To blog or not to blog … if that is the question your company is asking, then your inbound marketing strategy needs a tune-up. Basically, asking if a blog is important for your company website is akin to asking if water is important for you...
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Topics

Content Marketing, Digital Marketing

Best Ways to Optimize Your Company’s LinkedIn Page

Posted by Madeleine Nutt on 3 Mar, 2021
1. #Hashtags 2. Cell Phone Screen with app icons jumping out 3. Person holding cell phone with a cup of coffee on a desk
Is your company’s LinkedIn page optimized for engagement? Don’t let your page get behind – LinkedIn is an extremely valuable tool that is us...
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Topics

Social Media

COVID-19 Pandemic Drives Marketing Dollars to Digital Strategies

Posted by Taylor White on 24 Feb, 2021
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Predicting the future can be a risky business in the age of the COVID-19 pandemic but when it comes to marketing spending in 2021 it is a sa...
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Topics

Social Media, Digital Marketing

Why Repurposing Content Should Be Part of Your Strategy

Posted by Becca McPhail on 20 Feb, 2021
Man peering from behind a white wall with hand over his mouth.
As you probably already know, regular updates to your website and social media channels help position you as an authority in your field, bot...
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Topics

Content Marketing

Text in Facebook Ad Images

Posted by Morgan Tate on 17 Feb, 2021
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If you run Facebook ads you’re familiar with Facebook’s 20% text rule – where no more than 20% of the image can have text on it. The reason ...
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Topics

PPC, Facebook
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