Blog

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TikTok Influencers Provide Brands A Powerful B2C Marketing Channel

TikTok, launched on the world stage less than three years ago, has become a go-to marketing channel for B2C brands, especially those looking to reach millennials and Gen Z consumers. “TikTok’s authentic nature has indelibly changed the soci...
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The Best Time to Post on Social Media in 2021

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Creating content to post on your company’s social media is only half the battle – knowing when to post is essential to social media success!
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The Importance of a Blog to Your Company’s Marketing Strategy

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To blog or not to blog … if that is the question your company is asking, then your inbound marketing strategy needs a tune-up. Basically, as...
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Best Ways to Optimize Your Company’s LinkedIn Page

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Is your company’s LinkedIn page optimized for engagement? Don’t let your page get behind – LinkedIn is an extremely valuable tool that is us...
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COVID-19 Pandemic Drives Marketing Dollars to Digital Strategies

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Predicting the future can be a risky business in the age of the COVID-19 pandemic but when it comes to marketing spending in 2021 it is a sa...
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