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Posted by adWhite Marketing Team on 20 Oct, 2025

Beyond the Click: Why AI Overviews Demand a New Marketing Playbook

Topics

PPC, Google, Industry News, Artificial intelligence

Posted by adWhite Marketing Team on 15 Sep, 2025

Email is one of the oldest digital marketing channels — and it’s still one of the most effective. While social media algorithms shift and pa...

Topics

Content Marketing, Email Marketing, Marketing Strategy

Posted by adWhite Marketing Team on 12 Aug, 2025

Leading into the 2024 election year, many wondered if social issues could put companies squarely in the crosshairs of controversy. In 2025, ...

Topics

Social Media, Marketing Strategy, Industry News, Consumers

Posted by adWhite Marketing Team on 9 Jul, 2025

For decades, search advertising was built on a straightforward premise: identify the right keywords, bid strategically, and get in front of ...

Topics

SEO, Digital Marketing, Marketing Strategy, Conversion Rate

Posted by adWhite Marketing Team on 16 Jun, 2025

Artificial intelligence (AI) in marketing today feels like a strange combination of “magic beans” and Princess Leia.

Topics

Marketing Strategy, Industry News, Artificial intelligence

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