Small Business and the CCPA

The shift in power in the marketplace from seller to buyer is widely understood. But in 2020 consumers in California are gaining even more control with the California Consumer Privacy Act (CCPA) that took effect on the first of this month.

Optimizing Your Website for Search Engines (SEO) - Part II

Good Search Engine Optimization (SEO) practices not only improves the usability of your website and delights both your prospects and customers, but in return, Google will recognize your website as the authority in certain topic areas and reward you with better positioning in the sea of other websites, making it easier for people to find your business. 

This blog is a follow up post of a two-part series that outlines what business leaders need to know about SEO. Here's Part I in case you missed it and need to catch up.

adWhite Acquires LJF Marketing

THE WOODLANDS, TX -- Taylor White, founder of adWhite Marketing & Design, is proud to announce that LJF Marketing Advertising & Public Relations will be under the adWhite marketing & design umbrella effective January 2, 2020. adWhite has acquired the LJF Marketing brand and will employ the LJF creative marketing team.

Taking Your Website From Brochure to Sales Tool

If your website is not up to snuff, your business is missing out on countless opportunities with consumers. Unfortunately, far too many businesses have websites that read like a boring brochure, causing them to lose customers to the competition. If your company falls into this category, it is time to take your website to the next level. Below are some tips to help you create a website that generates leads and maximizes profitability. 

UX Part 4 of 9: Functionality



“We’re not designing pages, we’re designing systems of components.”
–Stephen Hay