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PPC vs. SEO: When To Pay For Search Engine Rank

Posted by Madeleine Nutt on 4 Oct, 2021

When deciding how to divide your digital marketing budget, you want to ensure that you are investing in the pathways that will most benefit your business. Search Engine Marketing (SEM) can be a large component of positioning your company in...

Topics

SEO, PPC

How to Transfer a Google Ad Account Payment Profile

Posted by Morgan Tate on 9 Jul, 2021

Almost every time we transfer a Google Ad account to someone, whether it’s an individual or an agency, they always seem to have trouble figu...

Topics

PPC, Google

Different Types of Google Ads

Posted by Morgan Tate on 28 Jun, 2021

laptop on a desk with a cup of coffee - screen says

There are several different kinds of Google Ad campaigns that you can set up. Not sure which one is the best fit for you? Determine what you...

Topics

PPC, Google

Facebook Boosted Post or Facebook Ads - Which One is Better?

Posted by Morgan Tate on 2 Jun, 2021

One thing a lot of people ask about is Facebook Ads: the difference between boosted posts and ads created in Facebook Ads Manager. They are ...

Topics

PPC, Facebook

Text in Facebook Ad Images

Posted by Morgan Tate on 17 Feb, 2021

If you run Facebook ads you’re familiar with Facebook’s 20% text rule – where no more than 20% of the image can have text on it. The reason ...

Topics

PPC, Facebook

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Blog

PPC vs. SEO: When To Pay For Search Engine Rank

How to Transfer a Google Ad Account Payment Profile

Different Types of Google Ads

Facebook Boosted Post or Facebook Ads - Which One is Better?

Text in Facebook Ad Images

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