Blog

Email Shows Its Resiliency During COVID-19 Pandemic

In the nearly 50 years since computer engineer Ray Tomlinson sent the first true email, a test message to himself, certain technology pundits have been quick to forecast the demise of the ubiquitous messaging system. We can safely say, howe...
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Executing Your Crisis Communication Plan in the Face of COVID-19

One of our favorite business quotes is from President Dwight D. Eisenhower who said he learned in the Army that “plans are worthless, but pl...
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Now is the Time to Throttle-Up Your Marketing

It is hard to imagine that in just two months we went from “business as usual” and a roaring economy to a country where 95 percent of Americ...
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Ad Agency Hate for Content Marketing

I feel like writing a blog today and I need to be writing more often. Instead of diving into some research though, I'm going to shoot from t...
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Small Business and the CCPA

The shift in power in the marketplace from seller to buyer is widely understood. But in 2020 consumers in California are gaining even more c...
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