Blog

laptop on a desk with B2B on the screen

The Pandemic Has Changed B2B Sales Forever

Posted by Taylor White on 14 Dec, 2020
If your B2B sales strategy relied on firm handshakes, catered lunches, and traditional in-person “dog and pony shows” then 2020 was likely a disaster and 2021 will not be much better. As the COVID-19 pandemic second wave crests, with more l...
Read More

Topics

Digital Marketing, Marketing Strategy

Google AMP Looks to Optimize Content Across All Mobile Devices

Posted by Taylor White on 16 Nov, 2020
lady wearing a blue shirt standing in front of a gray wall holding her cell phone
They say that lightning never strikes the same place twice, but you might have noticed that a tiny thunderbolt icon is showing up on the sam...
Read More

Topics

Content Marketing, Digital Marketing, Google

Make Sure Your Email Marketing is Clicking: CTR is a Key Metric

Posted by Taylor White on 5 Oct, 2020
hand touching a laptop keyboard with one finger - yellow background
Designing an effective email marketing campaign is a bit like being a homebuilder as both require a structurally-sound foundation if you hop...
Read More

Topics

Email Marketing

Permission-Based Marketing That Works

Posted by Taylor White on 28 Aug, 2020
Girl sitting on steps with Laptop in her lap
Permission-based marketing has been around for 20 years and judging from my inbox many companies are still trying to figure out how to get t...
Read More

Topics

Small Business Marketing, Digital Marketing

Now is the Time to Improve Your Online Presence

Posted by Taylor White on 17 Jul, 2020
In the early days of the COVID-19 pandemic, when most of the United States was under some sort of stay-at-home order, businesses hoped that ...
Read More

Topics

Content Marketing, Small Business Marketing, Email Marketing, Digital Marketing
8 9 10 11 12
Email Icon

Subscribe to email updates

© 2003 - 2024 adWhite.
All rights reserved.
Website Design & Inbound Marketing
The Woodlands, Houston, TX

Sitemap   sitemap