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Marketing Challenges Predicted for 2024: AI, Google’s EEAT & More!

Posted by adWhite Marketing Team on 14 Dec, 2023
The calendar years may change but the marketing merry-go-round continues the same with small and medium-sized companies continually chasing marketing trends to keep up with the constantly changing tastes of today’s consumers.
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Topics

Influencer Marketing, Social Media, Marketing Strategy

Marketing Shifts: Past Year's Evolution and Current Trends

Posted by adWhite Marketing Team on 5 Sep, 2023
Old way of printing
While marketing trends have never been static, it boggles the mind the speed at which “what’s in” and “what’s out” can change in our turbo-c...
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Topics

HubSpot, Digital Marketing, Marketing Strategy

How Social Media is Shifting Sales and Business

Posted by Taylor White on 23 Jun, 2023
Closeup of blond girl doing online shopping
Social media is fundamentally reshaping the way businesses promote their products and connect with customers. Even before the COVID-19 pande...
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Topics

Influencer Marketing, Social Media, Marketing Strategy

Optimize Your Marketing Strategy with Attribution

Posted by Taylor White on 15 May, 2023
Digital Marketing Attribution
Today’s marketing professionals are faced with more campaign options than ever before so it's no surprise that many resort to the tactics of...
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Topics

HubSpot, Digital Marketing, Marketing Strategy

Will ChatGPT Change the Future of SEO?

Posted by Taylor White on 19 Jan, 2023
Robots using laptops to write
ChatGPT, the cutting-edge chatbot tech that can automatically generate conversational text based on written prompts, is being described as e...
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Topics

Inbound Marketing, Content Marketing, SEO, Marketing Strategy
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