Is SEO the same as it was 10 years ago?
If you ask someone what SEO (Search Engine Optimization) is, they will mostly likely tell you it’s about getting your website to rank high in Google search results. It’s common knowledge these days ...
Marketing Insights
Tailored marketing that grows with your business
Will marketing budgets increase with the corporate tax cuts?
We are still wondering what the effects of the recently signed Tax Cuts and Jobs Act of 2017 will be on both a corporate and individual level. While our focus at adWhite is marketing & design, ...
How Is Artificial Intelligence & Machine Learning Used in Marketing?
There's no mistake that the topic of artificial intelligence has been showing up more and more in your newsfeed. It isn't just the people you are following, this technology is the hot topic ...
What is the optimal word count for a blog?
Wondering what the word count should be on your next blog? Turns out you aren't the only one with that question. The answer isn't as cut and dried as you might have hoped, but there is some good data ...
How Do Internal and External Links Affect SEO?
You’ve probably noticed when you click on a link that sometimes it opens in a new browser window and sometimes you are automatically redirected within the browser window you are currently using. ...
Demystifying Hacking
Hacking Growth hacking Life hacks Hackathons We are seeing these terms more and more today, both in the marketing world and in our daily lives. But what do they all mean?