Blog

HubSpot vs. Salesforce

HubSpot or Salesforce: Which CRM is Right For You?

Customer Relationship Management (CRM) software was developed to aid companies in streamlining customer relationships and the data/information involved with them. Choosing a CRM platform that is a right fit for your business is essential to...
Read More

Five Free Digital Marketing Resources for Small Business Owners

adWhite marketing Five Free Digital Marketing Resources for Small Business Owners Neon Five
As a small business owner, you’re constantly juggling all the hats as you manage, and likely perform, many business operations. If one of yo...
Read More

Web Accessibility Lawsuits Against Businesses of All Sizes on the Rise

adWhite marketing Web Accessibility Lawsuits on the Rise Magnifying Glass Highlighting Scale Icon Advocacy
Businesses across America, from Domino’s Pizza to Home Depot to Wells Fargo have been the targets in recent years of web accessibility lawsu...
Read More

The History and Importance of Website Accessibility Standards

adWhite History and Importance of Website Accessibility Standards Man Using Specially Designed Keyboard
Making sure your business website is accessible to those with disabilities is not only morally and ethically the right thing to do but it ca...
Read More

Resurgence of QR Codes and Why This Matters for Your Marketing

adWhite Resurgence of QR Codes and Why This Matters for your Marketing Image of Phone Scanning QR Code on Restaurant Table
Prior to the COVID-19 pandemic QR codes seemed a bit silly or superfluous. QR codes were in worldwide use before the dawn of the new millenn...
Read More