Well, that didn't take long. Shortly after the General Data Protection Regulation (GDPR) went into effect on May 25, 2018, California has pushed for a similar data privacy law.
Inc. published a great article titled Would Your Business Change if Your Customers UBER Rated You? That's a fantastic question and one that may make a few of you cringe.
Should my business be on Facebook?
The short answer here is: Yes. Here are some stats we found on SearchEngine Journal that show just how big Facebook is and what kind of exposure it can give your business:
- 700 million daily users
- 150 billion connections
- 25% of Facebook users checking their accounts five or more times per day
- More than 645 million views on local business Facebook pages and over 13 million comments in an average week
- 33% of millennial consumers say they’re more likely to buy from a company if it has a Facebook page
I'm a member of Vistage and it has been an invaluable experience. One that has helped me pivot my entire business - I can get into more on that in a future post. For now, I wanted to highlight an article I found on the Vistage website.
As an inbound marketer that practices the inbound philosophy for my clients daily, some of the points made here are extremely obvious to me. However, I know by speaking to many business owners and CEOs that these things are not obvious to them. Here are the author's 4 Laws: