Mapping Your Marketing Strategy With Data
Maintaining marketing performance is particularly important for startups, despite the expense it typically requires at the early stage of a business’s development. The first step in developing a ...
Marketing Insights
Tailored marketing that grows with your business
Google Shopping Ads 101
What Are Google Shopping Ads? Google Shopping Ads are also called Product Listing Ads (PLAs). They are ads that show up at the top of the page for product searches on Google, and they show up in ...
Now is the Time to Improve Your Online Presence
In the early days of the COVID-19 pandemic, when most of the United States was under some sort of stay-at-home order, businesses hoped that summer would bring sunnier days and a return to normalcy. ...
Email Shows Its Resiliency During COVID-19 Pandemic
In the nearly 50 years since computer engineer Ray Tomlinson sent the first true email, a test message to himself, certain technology pundits have been quick to forecast the demise of the ubiquitous ...
3 Places to Find Blog Topics Your Audience is Interested in
Picture it: You’ve read that content marketing is an essential part of your digital marketing strategy as well as a way to boost SEO and you’ve decided the best way to get started is by blogging. ...
In Defense of the Hashtag
The marketing world moves fast. When it comes to trends and best practices it can be overwhelming to keep up. That’s probably why you hired (or are considering hiring) a dedicated team of marketing ...