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Make Sure Your Email Marketing is Clicking: CTR is a Key Metric

Posted by Taylor White on 5 Oct, 2020

Designing an effective email marketing campaign is a bit like being a homebuilder as both require a structurally-sound foundation if you hope to achieve success. A home foundation, while a necessary anchor, does not define your outcome as a...

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Email Marketing

Changing Up Your Website Perspective

Posted by Katie Clymer on 24 Sep, 2020

Whenever we have clients reach out to us asking us for a refresh or website update we like to take take a step back and review their online ...

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Small Business Marketing

The Rule of Seven: A Marketing Classic

Posted by Becca McPhail on 16 Sep, 2020

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For decades, marketing students have been hearing about the Rule of Seven. The premise is, it takes seeing or hearing an advertisement seven...

Topics

Digital Marketing, Sales & Marketing Alignment

Facebook Business Pages: Managing Page Roles & Requesting Access

Posted by Morgan Tate on 15 Sep, 2020

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Many business owners struggle with the idea (and the actual process) of having a Facebook page for their business. Some may think that Faceb...

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Social Media

Three Elements of an Inbound Marketing Message

Posted by Becca McPhail on 1 Sep, 2020

A successful inbound marketing strategy requires communications that are crafted with the intent to grow your flywheel. It’s an easy concept...

Topics

Inbound Marketing, Marketing Strategy

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Blog

Make Sure Your Email Marketing is Clicking: CTR is a Key Metric

Changing Up Your Website Perspective

The Rule of Seven: A Marketing Classic

Facebook Business Pages: Managing Page Roles & Requesting Access

Three Elements of an Inbound Marketing Message

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