Blog

TikTok: The Sound of Gen Z Using Social Media over Search Engines

Posted by adWhite Marketing Team on 5 Dec, 2022

Leave it to Gen Z, the world’s first truly digital native generation, to rewrite the rules about social media, search engines and how we discover new places and products.

Topics

Influencer Marketing, Social Media, Google, Facebook

Apple Wants a Bigger Bite of Ad Dollars with Major Moves Planned

Posted by adWhite Marketing Team on 17 Nov, 2022

Apple became a tech giant without relying on revenue from advertising, but that has been quietly changing over the past several years and th...

Topics

Digital Marketing, Marketing Strategy, Google

Is the 👍 Really Dead? And Other 🔥 Emoji Questions You Have!

Posted by adWhite Marketing Team on 4 Nov, 2022

If you were 😢 in your ☕ because you heard that the 👍 emoji was “canceled” then you can relax the next time you text or email … but, beware...

Topics

Social Media, Facebook

Measuring Your Marketing Campaigns: What is ROMI?

Posted by Taylor White on 15 Aug, 2022

Graphs, charts, business table. The workplace of business people.

Retail and marketing pioneer John Wanamaker may not be a household name today, but he was the type of larger-than-life character that the Un...

Topics

Marketing Strategy

Don’t Make These 3 Common Web Design Mistakes

Posted by adWhite Marketing Team on 3 Aug, 2022

pencil lightbulb draw rope open wrinkled paper show web design hand drawn icons as concept

If you are like me, you have spent a lot of time this sweltering Texas summer hiding out in air conditioned movie theaters or cranking the t...

Topics

Marketing Strategy, Website Design

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Blog

TikTok: The Sound of Gen Z Using Social Media over Search Engines

Apple Wants a Bigger Bite of Ad Dollars with Major Moves Planned

Is the 👍 Really Dead? And Other 🔥 Emoji Questions You Have!

Measuring Your Marketing Campaigns: What is ROMI?

Don’t Make These 3 Common Web Design Mistakes

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