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Instagram: an Indispensable Element of Inbound Marketing

Posted by Becca McPhail on 2 Nov, 2020
In 2010, people were crazy for the original Angry Birds game, participating in planking challenges, and shocked by the Lost series finale. Thankfully, 2010 also brought us the launch of the now iconic social media platform - Instagram. Whil...
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Topics

Inbound Marketing, Social Media

Elements of Inbound Marketing: Content is King

Posted by adWhite Marketing Team on 20 Oct, 2020
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When your neighborhood realtor says that the three most important things in real estate are “location, location, location” you might roll ou...
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Topics

Inbound Marketing, Content Marketing, Digital Marketing

How to Write an Effective Blog Post

Posted by Katie Clymer on 15 Oct, 2020
1. lady holding a laptop against a gray wall 2. hand holding a silver pen writing on white paper
When the latest writing assignment arrived in my inbox, I had to do a double-take. “How to Write an Effective Blog Post”!?! My first thought...
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Topics

Inbound Marketing, Content Marketing, SEO

Three Elements of an Inbound Marketing Message

Posted by Becca McPhail on 1 Sep, 2020
the words
A successful inbound marketing strategy requires communications that are crafted with the intent to grow your flywheel. It’s an easy concept...
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Topics

Inbound Marketing, Marketing Strategy

Mapping Your Marketing Strategy With Data

Posted by adWhite Marketing Team on 11 Aug, 2020
line graph drawn with a black marker held by a woman's hand on clear glass
Maintaining marketing performance is particularly important for startups, despite the expense it typically requires at the early stage of a ...
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Topics

Inbound Marketing, Digital Marketing
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